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SOUTHERN KNIGHTS
BRANDING

SOUTHERN KNIGHTS, MELROSE RUGBY LTD.

Branding for the new Southern Knights semi-professional rugby franchise to play in Scottish Rugby's Super6, for Melrose Rugby Melrose. The logo design featuring Knight on horseback against a shield, is presented in black and white and has an animated version. A modern tartan graphic pattern element was created to reflect Border team colours and assist the identity assets. Brand guidelines and a launch video for the new team were created with a consistent application to all marketing materials rolled out for the inaugural season. Designed items include: team kit, promotional digital and printed advertising, fixture list posters and flyers, ground signage, team changing room graphics, display banners and flags, merch, player cards and kids resources, match and team announcement adverts, game day social media graphics and official programme.

Melrose Rugby Ltd has worked with Paul at PMGD for a number of years and we’ve always been delighted with his work. He has produced branding, match day brochures, signage, promotional material, newsletters, social media imagery, and much more besides. His work is always exemplary. He manages to couple his extraordinarily creative mind with a remarkable ability to bring concepts alive in graphics and design. I have no hesitation whatsoever in recommending Paul to anyone who needs a graphic designer that goes that extra mile.

MARK LOCKE, PR DIRECTOR, MELROSE RUGBY Ltd

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